Clean Energy Fuels

The largest North American provider of natural gas and liquid natural gas fuels for transportation lacks validity and brand awareness in public eye.

The Problem

Clean Energy’s goal was to give the general public a visual of credibility, and marketability to the general public as an educational tool explaining and defining what impact fossil fuels have on the planet and the benefits and upsides to converting American transportation to an alternative fuel.

The Solution

A complete overhaul of the website design was executed alongside a new mobile website. The solution to forward-face Clean Energy to the general public, the strategy was to create visual infographics to easily translate the message in a simple, understandable fashion.

Colors & Typography