Rights Universal

Eat Sleep Work has been providing visual communication services for the non-profit organizations for the last decade including veteran-owned businesses like Team Rubicon, Student Veterans of America, RP6, Purple Star Families and many more.

Reversed RU Logo

Brand Identity

ESW developed a mark that encompasses the well-known dove as a symbol of freedom, folded into an origami bird. The act of folding a sheet of paper into a beautiful bird instills a sense of ownership, self-empowerment, and responsibility in the creator. The concept aligns with Rights Universals core values and mission: freedom inherently belongs to everyone, but we, as a global community, must work for freedom to be provided to all.

RU Logo
Rights Universal Website Design Concepts
Rights Universal Packaging Concept Brand Identity
Rights Universal Signage Concept
Rights Universal Print Collateral
Rights Universal Signage